Kevin is a seasoned marketing professional with over 18 years of solid B2B and B2C marketing experience from Hong Kong, and Asia Pacific regional roles.  He has helped a number of companies in advancing their digital efforts and developing their customer acquisition strategy.  He holds a Master of Business Administration degree from the University of Manchester, and is a passionate and result-driven marketer that focuses in building sustainable customer relationships and driving marketing efficiency. Prior to joining the Blue family, Kevin has held senior management roles at a number of local and MNCs including MoneyHero, Mercer, UA Finance, Duff & Phelps, National Australia Bank, and Ernst & Young.