Prepare to be captivated by our conversation with Srinivasan Varadharajan, Senior Director of Financial Services at HCLTech. Srinivasan shed light on the remarkable potential of embedded insurance in revolutionizing the customer experience. He emphasized that embedding insurance seamlessly reduces friction in the sales process while enhancing relevancy for customers. 

Srinivasan astutely noted that the methods of meeting customer needs vary across regions, with digital adoption playing a pivotal role. This regional context shapes the strategies for implementing embedded insurance, tailoring them to specific market demands and preferences.