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If you're leading innovation at an insurer, scaling an insurtech, or investing in the future of the industry—you know the challenge: finding the right people, at the right time, in the right room.

That's what ITC has been building for a decade. Not conferences. Ecosystems. Places where deals close, partnerships form, and ideas that matter actually get tested.

We're Eva and Lee—Executive Producers for ITC Asia and ITC Europe. Two weeks ago, we attended our first ITC Vegas. Experiencing it firsthand showed us exactly why this model works—and reinforced what we're building in our own regions for 2026.

Here's why you should care.

Through the Looking Glass: The ITC Difference

ITC isn't about recycling the same insurance talking points on a bigger stage. It's about bringing together the people who are actually moving the industry forward—and giving them the content, connections, and space to do real business.

The track record speaks for itself. ITC Vegas has spent a decade proving this model works. ITC Asia, ITC Europe, ITC London, and ITC Japan have built on that foundation—each bringing the same standard to their regions while reflecting what matters most in those markets.

This is one global ecosystem. What happens in Tokyo informs what's possible in Singapore. What works in London shapes conversations in Barcelona. And Vegas remains the flagship that proves insurance innovation isn't a niche conversation—it's a movement.

What We Saw in Wonderland (And Why It Matters for You)

On October 14th, we walked into the Mandalay Bay Convention Center for ITC Vegas. The theme was A Wonderland of Possibilities and they meant it. Oversized playing cards. Curated pathways. Activations that made you stop and think, "Wait, where am I?"

When our official duties wrapped, we hit the floor.

And what we found wasn't just a trade show. Sponsors who got it didn't show up with brochure walls and generic giveaways. They created experiences. From a robot at a booth that used AI to turn your photo into a cowboy portrait (or another style you could pick) to a gacha game where you scanned your badge, answered three questions, and won a surprise prize straight out of a distributor, and more.

Then there was the puppy lounge where attendees could decompress between sessions. The champagne wall where you rang a bell and a hand emerged to hand you a glass. Live collaborative painting for Painting for a Purpose where attendees picked up brushes and added color to canvases destined for the Southern Nevada State Veterans Home and Neuro Restorative 4 Kids.

The best activations understood something fundamental: in a world of short attention spans and endless options, every interaction has to earn its place. These sponsors built moments worth stopping for. And people did. This is what we encourage at every ITC event: activations designed for connection and lead generation, not just exposure.

The Content Worth Flying For

The programming matched the energy on the floor.

Eighteen tracks across two days. Claims, distribution, cyber risk, embedded insurance, AI governance—all showcasing real-world deployments, not pilots. Carriers shared actual numbers: loss ratio improvements from AI-powered claims triage, instant parametric payouts, underwriting at point-of-sale that works.

Tim Sweeney, Chairman & CEO of Liberty Mutual Insurance, took the main stage to talk about something that matters right now: building a workforce that can actually use the technology you're deploying. The best tech stack in the world means nothing if your people can't—or won't—adopt it. As AI and automation accelerate, the gap between what technology can do and what organizations can absorb is widening. Sweeney's message? Innovation isn't just a tech problem. It's a culture problem.

Then came Jesse Cole, founder of the Savannah Bananas. Baseball. On an insurance stage. This is what ITC does. We bring you perspectives you won't find on any other industry stage—voices that challenge how you think about the problems you're trying to solve.

Cole's talk wasn't about insurance—it was about meeting rising customer expectations in a world where people are more informed, more demanding, and less patient than ever. His lesson: if you can turn your baseball audience into raving fans with moments that stick, insurance can do the same. Customer experience isn't an insurance problem. It's a universal one. And sometimes the best insights come from a guy in a yellow tuxedo selling out stadiums.

Sessions like "Analytics in Claims: Leveraging Data and AI" and "Beyond the Expense Line: AI for Revenue and Risk" moved quickly from theory to operational reality. Even the startup pitches told a story: heavily skewed toward claims tech. The message? Claims isn't the back office anymore. It's the front line of customer trust.

ITC Vegas reminded us that insurance is built on trust. And trust starts with being real.

All of Vegas Was the Stage

Beyond the convention center, ITC's community took over the city. Partners hosted side events that became their own mini-legends: a private suite at the Lakers game, an exclusive evening at the Sphere, TopGolf's insurtech pitch battle buzzing with competition and camaraderie.

And everywhere in Mandalay Bay's bars and lounges: connections deepening over stories about kids, jet lag, and the shared relief of finally sitting down with a drink.

Business cards were exchanged, sure. But so were laughs, vulnerabilities, and the kind of human moments that make you want to keep in touch long after the event ends.

Then the Goo Goo Dolls took the stage for the closing party. That moment captured what we're building: reinventing what insurance looks like. Work that matters. Connections that stick. And yes, actually having a good time while doing it.

What Happens After Vegas? (Spoiler: It Doesn’t Stay There)

ITC Vegas has been a decade of community-building and proving that insurance innovation isn't a niche conversation; it's a global movement. And that movement doesn't stop in Las Vegas. It continues in Asia, in Europe and across every market where ITC plants its flag.

Same DNA. Different focus.

Every ITC event carries the same energy, the same standard, the same commitment to substance over fluff. But what changes is the lens. ITC Vegas centers on the Americas. If you're building, investing, or leading in Asia-Pacific or Europe, you need content shaped by your market reality. That's what we're delivering in 2026.

Asia: Where Speed Meets Scale

Asia is the world's fastest-growing insurance market. Digital-first insurers are scaling at unprecedented speed. Automation and AI are moving from pilot to production, with real revenue impact. Regulatory sandboxes in Singapore, Hong Kong, and Tokyo are enabling experimentation the rest of the world is watching.

ITC Japan kicks off the year on February 25-26 in Tokyo— bringing together Japan's established carriers, digital innovators, and global investors eyeing one of Asia's most sophisticated markets.

Then ITC Asia returns to Singapore, June 30 - July 2. This isn't about "insurtech trends." It's about growth strategies that work, revenue models that scale, partnerships that move money. Sessions on distribution models driving real customer acquisition. Claims automation cutting settlement from weeks to minutes. How regional giants are competing with digital-native challengers.

We're already in conversations with top-tier carriers, unicorn founders, and investors managing billions in APAC allocations.

Who should be there:

• Carriers and insurers proving ROI on tech investments, scaling profitably, or turning innovation into revenue growth across APAC

• Insurtechs and founders demonstrating revenue traction, building businesses that scale, or seeking growth capital and enterprise partnerships

• Investors tracking where real revenue is being generated and which business models are actually working in the region's fastest-growing markets

• Solution providers with technology that drives measurable business outcomes—revenue growth, operational efficiency, customer acquisition that converts

Be in the room where it happens.

Europe: Where Regulation Drives Innovation

Europe is proving that compliance and innovation aren't enemies—they're competitive advantages. From GDPR-compliant AI to parametric climate solutions, the region is rewriting what's possible when you work within the rules, not around them.

ITC London returns January 26-27 under the theme Codebreakers: The Insurtech Intelligence Briefing. Playing on London's legacy of espionage, this year's event transforms the city into mission headquarters for the industry's boldest innovators—decoding the future of risk, technology, and transformation.

ITC Europe returns to Barcelona, May 25-26, where the full ecosystem convenes. Two days of strategy, substance, and side conversations that become real business. The full theme reveal is coming soon.

Who should be there:

• European carriers and MGAs leading innovation teams or digital transformation

• Insurtechs building for European markets or navigating regulatory complexity

• Investors with European portfolios or exploring cross-border opportunities

• UK and EU brokers rethinking distribution and embedded models

📅 Mark Your Calendar:

• ITC London – 26-27 January, 2026 

• ITC Japan – 25-26 February, 2026 (Tokyo)

• ITC Europe – 25-26 May, 2026 (Barcelona)

• ITC Asia – 30 June - 2 July, 2026 (Singapore)

• ITC Vegas – 29 September - 1 October, 2026 
   

🎯Want In?

We're building these agendas right now. If you want to shape them—as a speaker or partner—reach out.

For ITC Europe/ITC London, reach out to lee.cibis@insuretechconnect.com  

For ITC Asia/ITC Japan, reach out to eva.brauckmann@insuretechconnect.com

We came to Vegas as colleagues working in different time zones, building different programmes. We left reminded that we're part of something bigger – a connected ecosystem where ideas tested in one region inform breakthroughs in another.

The work continues. The conversations deepen. The community grows.

And we want you there.