Lauren Berkemeyer, Chief Marketing Officer at YuLife, is at the forefront of transforming the insurance industry. YuLife is a tech-driven life and health insurance provider on a mission to inspire life. Under Lauren's leadership, YuLife has grown to protect millions globally. Through a groundbreaking partnership with Dai-ichi Life, YuLife is bringing its holistic wellbeing proposition to elevate the employee benefits market in Japan. YuLife's gamified technology focuses on physical, mental, social, and financial wellbeing, helping businesses enhance health outcomes, employee productivity, and overall health management in the workplace.

With over 20 years of marketing experience, Lauren has driven growth for global corporations and startups, including LifeWorks and The Wall Street Journal. A certified health coach, she combines strategic expertise with a passion for wellbeing to help businesses create impactful, people-centered solutions that inspire healthier, more engaged workforces.