Maria Espaldon is the Chief Executive Officer of New Canaan Insurance Agency (NCIA), where she drives strategic innovation and leads day-to-day operations for hyperlocalized, community-driven insurance solutions in the Philippines.

Before joining NCIA, Maria spent over two decades at Procter & Gamble, holding leadership roles across Asia and the United States with a focus on upstream consumer innovation and market strategy.

In 2010, she founded East West Private, a U.S.-based sports management firm specializing in brand building and marketing for professional athletes, including several top names in the NBA.

A passionate advocate for inclusive and accessible insurance, Maria brings a rare blend of global corporate leadership and entrepreneurial agility. Her work at New Canaan Insurance exemplifies how a successful local insurance intermediary can redefine protection strategies for emerging markets in the digital age.